Altus Impact worked with WWF-Myanmar, as part of their flagship green economy project, to develop a creative communication tool for national and state/regional policymakers on natural capital - one of the major underpinnings of the green economy approach. The intention was to enable more informed policymaking and better land use planning decisions.
Altus Impact produced a tablet-friendly booklet on the topic of the importance of natural capital in Myanmar. The booklet contains engaging content, human-centric storytelling, vivid imagery and graphics. It was laid out in a user-friendly format using Indesign.
The booklet has been disseminated amongst WWF-Myanmar's key partners and stakeholders and is now being used by parliamentarians in Myanmar as a quick guide to natural capital. It is used a tool to help raise awareness around this topic and assists in garnering the necessary behaviour change amongst the target audience.